Have you mapped out your 2025 social media content strategy as yet?
If not, then this might help. The team from Giraffe Social Media have put together an overview of the key stages of social media engagement that you need to keep in mind to maximize conversions and sales performance.
Because while likes and comments are great, and can help to boost awareness, it’s the next step that you really want, in deepening engagement, and ultimately driving sales.
For that, you need to provide for each stage, and build variable content types into your approach.
Check out the below infographic and consider how the social media funnel aligns with your strategic approach.
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